Essential Church Comms Strategies for Small Teams & Solo Leaders
➡️ Register Now for the Elevate Conference on September 9, 2025
On this episode of the Elevate Podcast, Darrel Girardier is joined by Madi Wuebben and Dillon Sherlock to unpack how churches can structure communications for maximum impact with limited resources. Whether you’re a solo comms director or part of a large team, this conversation offers practical strategies for prioritization, managing requests, leveraging AI, and preventing burnout.
Meet the Speakers:
- Darrel Girardier: Communications Director at Brentwood Baptist, strategist, and problem-solver in church communications.
- Madi Wuebben: Promotions Director at Brentwood Baptist, leading branding, marketing, and project management for nine campuses.
- Dillon Sherlock: Digital Strategy Director, overseeing social media, digital engagement, and online ministry strategies.
Topics Discussed in This Episode:
3:07 – Running lean: How 13 people serve 9 campuses
7:01 – The tier system: Prioritizing church comms projects effectively
10:04 – Why social media graphics don’t work (and what to do instead)
15:44 – Managing last-minute ministry requests without losing your mind
20:34 – Building a volunteer team to scale your church comms
26:17 – The best project management tools for church comms
36:43 – AI tools that are changing the game for church communications
3:42 – If you could only use one platform for church comms, what would it be?
Resources Mentioned:
📚 Books & Leadership Tools:
- Building a Second Brain – Tiago Forte
- Getting Things Done – David Allen
- Hook Point – Brendan Kane
- The Checklist Manifesto – Atul Gawande
- The Comfort Crisis – Michael Easter
🛠 AI & Productivity Tools:
- ChatGPT – Copywriting, strategy, and automation
- Opus Pro – Fast sermon & podcast clip generation
- Cast Magic – Transcription and content repurposing
- Otter AI – Meeting transcription and action items
- Google AI Studio – On-screen assistance for software navigation
- Motion AI – AI-powered calendar & task management
Elevate Conference | September 9, 2025
Join us for the Elevate Conference on September 9 at Brentwood Baptist Church in Nashville, TN. This one-day event equips church leaders with actionable strategies for discipleship, growth, and navigating ministry challenges. Register today at https://elevatechurchconference.com/.
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